“I hope that others see help is there if they reach out, as I did. That's why I do what I do—share my story, as uncomfortable as it is, to show fellow veterans that you can Push Forward.”
— Jamie, Founder —
The Military Resilience Brand Message & Mission Statement
Military Resilience exists to honour the unbreakable spirit forged, whether in service or community.
Military Resilience is a movement with a cause- every item sold spreads the message that resilience is real, help is available, and life's challenges can be overcome if you PUSH FORWARD.
When you wear Military Resilience, not only are you part of a community that refuses to let you fight alone, but you're doing it in style.
Whether you're a veteran, first responder, family member, or just want to help more people PUSH FORWARD- Military Resilience is your GO TO.
Our vision is to one day be able to give back to those who put themselves ahead of others.
Our Message
Resilience isn't just learnt, it's earned… BY YOU.
Through training, deployment, life experiences, and the challenges that follow or supporting those who are in their time of need. We all have it in us to lend a hand.
Veterans, first responders and their families develop an extraordinary capacity to push through adversity and so do you.
Military Resilience clothing serves as a daily reminder that the same strength you built by serving others, can get you through anything life throws at you.
When you wear our gear, you're making a statement that resilience is real, help is available, and pushing forward will result in completing your mission.
Push Forward - Our Key Message
“PUSH FORWARD” - In military combat, these words mean everything- fight through, take the advantage away from the enemy, and complete your mission.
This isn't just military terminology, it's a life philosophy. When you're in the thick of it, you draw on the resilience built through your experiences.
Push Forward isn't just surviving…it's thriving.
About Jamie - Veteran & Founder
Jamie's story is one of service, struggle and ultimately, strength.
Coming from a family with deep military ties—including a father who served 21+ years and an aunt who served 20+ years—Jamie joined the Australian Defence Force straight from high school in 2003. Serving with the 16th Air Defence Regiment, he became one of the few soldiers to conduct live fire exercises on both RBS-70 and Rapier Missile systems, even firing the last Rapier missile in Australia's decommissioning ceremony.
His deployments included Rifle Company Butterworth in Malaysia (2006) and Operation Astute in Timor Leste (2006-2007), where he learnt firsthand what resilience truly means.
After leaving the ADF, Jamie found success in civilian retail logistics, but something wasn't right. Working excessive hours, putting family second, and feeling constantly overwhelmed became his new normal. In 2017, prompted by his father's concern, Jamie began the long journey of recognition and healing.
After a 5-6 year bureaucratic battle with the Department of Veterans' Affairs, Jamie was diagnosed with PTSD, Major Depressive Disorder and anxiety—all service-related. He's been where many veterans find themselves… successful on paper but struggling internally, even contemplating whether it was all too much.
Finding Purpose Through Service
Jamie's resilience shone through community service:
- Fencing For Fires (2019-2022) — Raised over $130,000 and coordinated $1.3 million in materials and labour to rebuild fire-damaged fence lines across Australia
- Leading his local RSL through crisis and creating a safe space for veteran engagement
- Sharing his story to show fellow veterans that seeking help is possible and recovery is achievable
Jamie took a career break in 2022 to focus on supporting his brothers and sisters in arms, proving that sometimes the most important mission comes after you've hung up the uniform.
Kokoda Walks and Fundraising - Honouring the Trail of Courage
The Kokoda Trail represents the ultimate test of COURAGE, ENDURANCE, MATESHIP and SACRIFICE—values that define both our military heritage and personal resilience.
KOKODA22
When COVID cancelled Jamie's original 2020 Kokoda fundraising trek, he refused to let the mission die. Two years later, he and his childhood mate took on the legendary trail with an ambitious goal: raise $25,000 for veteran support.
The Challenge: 96 kilometres through Papua New Guinea's toughest terrain, following the footsteps of the Australian soldiers who fought the Japanese in 1942.
The Reality: “The toughest physical effort of my life.” Multiple moments where giving up seemed reasonable, but resilience and respect for those who came before pushed them forward.
The Result: Mission accomplished—$25,000 raised and an experience that embodies everything Military Resilience represents.
Bright to Wodonga Challenge
Never one to rest on his laurels, Jamie set another 24-hour endurance challenge: walking from Bright RSL to Wodonga RSL in a single day.
The Mission: Raise funds for Police and Veterans PTSD support, recognising that police deploy overseas with the military and face similar aftermath challenges.
The Test: Those 2-3am moments on steep hills where “the devil sits on your shoulder,” testing every ounce of resilience in the tank.
The Victory: Completed within 24 hours, raising over $12,000 for critical mental health support.
March On 2021
When Soldier On launched their March On fundraiser requiring 96km of walking throughout March, Jamie saw an opportunity to push his limits: complete it in 24 hours instead of 30 days.
The Result: 106km in 24 hours, over $8,000 raised, 3rd place nationally, and proof that military resilience can achieve the seemingly impossible.
